Project Description

Quantity Over Time

Psychedelic prog-rockers Where asked me to design the cover for their debut album, Quantity Over Time.

The album is a compilation of the best songs of their twenty-year career, re-recorded and remastered for modern ears (previously, they were only available on cassette – if you’re under 25, ask your parents). It’s weird, trippy stuff.

I needed an idea for the cover. My first album cover – no pressure. The title conjured up all sorts of images in my head, but one thought kept coming back to me: mad scientists.

I drew this lying on a sunbed in the Caribbean (as you do).

Original_QoT_sketch

With only the crappy sketch above as proof of concept, the band miraculously trusted me to create something amazing. We borrowed an empty store room above a bookshop, and spent a day shooting the cover.

This primarily involved dry ice and gurning.

QoT_shoot

Five hours and one broken drummer later, I convinced the band that I’d got the shot we needed and went home to review the shoot.

contact sheet

Once I’d chosen the best shot, I marked up the areas to enhance in post-production. There was quite a lot.

Post-production notes

This comparison should give you an idea of how much work was done.

  • Before-POST-PRODUCTION COMPARISON
    After-POST-PRODUCTION COMPARISON
    BEFOREPOST-PRODUCTION COMPARISONAFTER

I designed the sleeve to look like an old science textbook. This meant scouring every charity shop within a ten mile radius to find the perfect (that is, imperfect and knackered) book to use for reference and textures.

CD artwork

I also created new logos for the band (to replace their old hand-drawn one) and their newly-created record label.

Band_logos

To make sure that everything had a consistent look and feel, I also reskinned the band’s online Bandcamp page to fit the new aesthetic.

QoT_Bandcamp

And finally, I created a set of images from the shoot’s out-takes to use as promo shots.

QoT_incidentals

At the time, this was my most ambitious and time-consuming shoot. I still love the shot, and have a big print of it on my studio wall.

If you’d like to treat your lug-holes to a bit of prime Brummie psychedelia, you can get a copy of Quantity Over Time here.